Case Study
Makoura Lodge: Gifting Made Simple
During a marketing strategy workshop, Versed (previously known as RMH Consulting) identified an opportunity for Makoura Lodge to attract the gift market through a digital voucher system. Within a short timeframe, Versed implemented the voucher platform, highlighting popular activities to engage new customers and drive gift purchases.
Expertise
- E-Commerce
- Online Store Development
- Marketing Strategy
- Digital Launch
Project Challenge
Makoura Lodge needed a way to reach the gift-buying audience and promote lesser-known activities to a broader market.
Our Solution
Versed selected and developed a voucher platform, created messaging, and launched the system with tailored marketing materials to capture attention and drive sales.
Who We Worked With
Collaborated with Makoura Lodge’s team to ensure the offerings aligned with their brand and target audience.
The Impact
- Access to a new gift-buying audience
- Increased visibility for unique offerings and experiences
- Smooth integration and quick launch of the voucher system
Related Projects
