Case Study
Nutrition is Medicine : Healing Brands
Nutrition is Medicine, led by Lucia Rivas-Herry, needed a clear brand direction and new engagement strategies. Versed (previously known as RMH Consulting) conducted one-on-one brand workshops, performed a digital communications audit, and developed a structured marketing plan to expand Lucia's offerings and boost audience engagement.
Expertise
- Brand Development
- Content Strategy
- Digital Communications
Lucia wanted to expand her health-focused blog with new products and enhance audience interaction, but lacked a defined brand strategy and product offerings.
Versed conducted brand workshops to identify target audiences, core offerings, and developed a promotional communications plan, including the launch of Nutrition is Medicine seminars to connect with the community.
Partnered with Lucia Rivas-Herry, Founder of Nutrition is Medicine, to create a tailored strategy that matched her vision.
- Defined brand identity and core offerings
- Enhanced audience engagement through structured content
- Increased visibility with a cohesive communications plan
- Improved audience engagement with new offerings
- Enhanced clarity and consistency in brand messaging
- Positive client feedback on strategy and direction
I have consulted with Rachael for some months now and her advice has been invaluable. I was able to develop a clear strategy for my business, the tools to develop it, and the methodology to go away and implement specific things. I have direction now and best of all, I can work on it on my own with Rachael's support whenever I need it. She is so knowledgeable and experienced, I couldn't recommend her more!
