Case Study
Shaping Stories: From Kitchens to Clicks
Mastercraft Kitchens sought help managing their social media to showcase their capabilities and maintain engagement with their audience. Versed (previously known as RMH Consulting) provided monthly planning sessions, created custom graphics, managed community interactions, and delivered performance reports to guide data-driven decisions for future content.
Expertise
- Social Media Management
- Content Creation
- Community Engagement
Mastercraft needed a steady social media presence to highlight their brand while maintaining engagement without focusing on direct calls to action.
Versed developed and managed monthly social media content, including graphics and community management. Regular reporting and planning sessions ensured content remained relevant, visually cohesive, and effectively targeted to their audience.
Collaborated closely with Mastercraft Kitchens’ team to align monthly social content with brand values and market opportunities.
- Improved Facebook page visits over six months.
- Achieved consistent growth in Instagram followers.
- Enhanced Instagram presence with a polished feed layout and graphics.

It is really great having the RMH team working with us. A strong social presence is extremely important to our business and RMH Consulting makes executing our monthly social plan a breeze. We like a diverse mix of activity, but a consistent tone of voice, and we’re achieving that very well!
Dave Wilson, National Operations Manager, Mastercraft Kitchens