Case Study
Global Growth Engine: Strategic Marketing for Consultel Group
Consultel Group, a global IT company, engaged Versed (previously known as RMH Consulting) to serve as their Fractional Chief Marketing Officer, with a marketing retainer for execution. Over two years, Versed developed and executed comprehensive marketing strategies, managed partnerships, and coordinated events, resulting in increased brand recognition, successful campaigns, and substantial partner funding.
Expertise
- Marketing Strategy
- Partnership Management
- Event Coordination
Project Challenge
Consultel Group required strategic marketing direction and execution to enhance brand visibility and convert more clients in a competitive global market.
Our Solution
Versed conducted marketing strategy workshops, managed partnerships, oversaw social media and website development, handled media relations, represented the company at industry events, and facilitated business development initiatives.
Who We Worked With
Consultel Group’s executive team, internal teams, industry partners, and media outlets.
The Impact
- Executed successful marketing campaigns aligned with business goals.
- Secured over $40,000 in partner funding for marketing activities.
- Delivered keynote presentations and participated in panel discussions at major industry events, including a keynote to 6,000 attendees in Las Vegas.
40,000$
in partner funding pa
6,000+
strong audience for keynote presentation